More Than Just The Red Glasses

WHAT IS OUR VALUE AS REALTORS?

I recently received the following e-mail from a past client and friend.  We have worked on several projects over the years. 

"Colin,

 

Visited Dean Kaufman today and he took care of my stuff in spades, picking up some important details I had overlooked. It took a grand total of about 10 minutes for him to review my stuff and get what he needed to prepare the paperwork. And what a nice guy!

Colin, as a realtor you are worth your weight in gold. I’m not sure how much that is now, but I’ll leave that for you to calculate. J Not only are you an incredibly hard-working and knowledgeable guy, you know the finest network of professionals around. Every one you have referred me to (real estate, legal and personal) are terrific and have helped me tremendously. You’re the best. (Don’t tell Angie – she won’t believe it)

I just thought you should know.

 

Thanks once again!"

 

Dan Gerg

 

I share this not to toot my own horn but rather, because I sometimes forget that our value as Realtors is not simply opening doors for buyers and then writing offers.  The relationships we make with other professionals is a valuable tool that we allow our consumers to utilize time and time again. 

A good criminal, real estate or estate attorney...an electrician who has a good manner with your clientele...a reliable company that can bid and remove trash to the dump and so many other vendors,  these are relationships we sometimes take for granted, but can be invaluable to our clients.

We are quite fortunate to work in an industry that allows us to help our buyers and sellers in so many different ways.

What a great industry!!

 

 

 

Colin Call, GRI, ALHS, BrokerMore Than Just the Red Glasses

(541) 579-1615

4710 Village Plaza Loop, Eugene OR

colincall@remax.net

 

0 commentsColin Call, Principal Broker • May 21 2012 01:51PM

STAGE YOUR HOME?

When you get ready to sell your home it is always a great time to tidy up and romove clutter.  Here are nine points to staging a home.  This article was prepared by Leah L. Culler of MSN Real Estate

 

That brings us to our first tips to save on staging:

1. Consider hiring a professional. Do a little math and make a few calls to see what it would cost to hire someone to handle the staging for you. Professional stagers have an arsenal of furnishings at the ready and can hammer out a neutral, professional design much quicker than you can. If you're determined to do the work yourself, see about getting a consultation from a professional stager.

Slide show:  10 neighborhood homebuyer magnets

"Even if the homeowner chooses to do the work themselves, they'll get an objective opinion about what needs to be done," says Jill M. Banks, who runs Happily Better After Room Design & Home Staging in southern New Jersey and says most consultations cost about $200.

2. You don't need to stage the whole house. Whether you hire a pro or decide to go the DIY route, you don't need to stage every single room, Green says. Stage the main living areas — living room, dining room, kitchen — and at least one bedroom, preferably the master, he says. You should also stage any room that has a confusing purpose to show how it can be used. So if there's an awkwardly sized bedroom, stage it to show that it will fit a bed and dresser comfortably, for instance.

"But you can leave several rooms empty, and you can leave the basement empty, as well," Green says. "That can be a big saver."

If you decide to go it alone
Homeowners can do many things to stage their home at little or no cost. The most important thing to keep in mind is that buyers must be able to envision themselves living in your home.

"No one will buy your home until they can mentally move into it," Schwarz says.

3. Clean, get rid of clutter and depersonalize. Staging is about making your home look nice, but remember that buyers have other senses and that a bad smell can be a deal-breaker. Nothing smells better than clean.

"Check that all rooms are spotlessly clean, have washed windows, smell good and have been aired before showings," says Lauri Ward, president of Use What You Have Interiors, which focuses on using a client's belongings to redecorate or stage the home.

Read:  Can't sell your home? Trade it

"By packing up your clutter, you create more space for the buyers to mentally move into," Schwarz says. And, she adds, "If you keep out all your collections and family photos, the buyers will spend their time looking at them and not your house."

Don't forget that buyers will be looking in your closets, too.

"You want the buyer to have the perception that, 'Oh, there's so much storage in here,'" Green says. "If it's chock-full of stuff, it automatically gives the perception that there's not enough storage."

You don't have to empty the closets and other storage areas, but Green advises paring them down to about 20% of what you normally store there.

It's nothing personal
When it comes to furnishings, Green warns that you may not want to use only what you have.

"Most people have a design aesthetic that matches them as a person," he says. "Usually, the stuff you have isn't fantastic for staging. Staging is going to need a fairly neutral design." He advises DIY stagers to be selective when finding furniture. "Take the time to hunt for pieces that really are effective with the concept," he says.

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But that doesn't mean you have to spend a lot. "I had a client once who staged off of Craigslist," Green says. "It took her forever, but she pieced together a fantastic staging concept by buying used furniture."

4. Be resourceful when hunting for furnishings. If you have friends and family with updated or neutral furniture, see if you can borrow a few pieces to stage your home. If you need to stage a room as a bedroom but you don't have a bed, get an inflatable air mattress that rises off the floor to regular bed height. Once you get the linens on, it will look just like a regular bed, and you can use it for guests in your new home.

Here are a few other quick tips from the experts:

5. Show off hardwood floors. "If you have hardwood floors in good shape that are covered by wall-to-wall carpeting, remove the carpet and clean the floor," Banks says. "Hardwood floors are a big selling point these days."

6. Remove heavy window treatments. Banks say buyers are looking for homes with lots of natural light and that lighter, less formal window panels give any room a lighter, airier feel.

7. Freshen the walls. "Paint is always the least expensive way to make a major change to a home," says Jessica Dolan, a home organizer and stager. Green says cleaning the wall may be enough to make it look freshly painted.

Read:  5 tips to ensure your home sells in the winter

8. Remember the rule of three. Green says the golden rule is three items per surface, whether it's a wall, tabletop or mantel. "Quantity is usually when people get a little too crazy," he says.

The rule of three applies to small rooms, as well, while larger rooms may get six pieces — four chairs, a table and a lamp in a dining room, for example.

9. Do your research. If you're not sure what a staged home should look like, spend a half-day going to open houses to see what works and what doesn't. Take notes.

Colin Call, GRI, ALHS, BrokerMore Than Just the Red Glasses

(541) 579-1615

4710 Village Plaza Loop, Eugene OR

colincall@remax.net

 

3 commentsColin Call, Principal Broker • February 28 2012 07:11AM

HOMES ARE SELLING!

Seems like the market has kicked into high gear in the last 4-6 weeks.  Media seems to think the recession is over, and the housing market is rebounding wonderfully.

Part of this I agree with, and some I don't embrace so emphatically!  I do see a lot of activity lately, offers being written and accepted, appointments being made to show homes, etc.  I have been making a concerted effort to get back into viewing the on the market inventory again, and have noticed that when I tour the other Realtors open houses there are always several groups touring each home.  Yes, there are exceptions, the property that is on open house each weekend, or the occasional home that is just in a bad location for one reason or another, but overall, the opens are quite successful.

I do think that there is a renewed interest in housing.  Part due to the poor performance we see in the stock market, and the fear many have of any financial disaster around the globe.  Partly it is due to the need to own something that is a tangable asset.  Especially if you are looking at ways to set yourself up for future retirement.  Our values have gotten back to a price break where you can see that many of the new homes or duplexes out there will pencil out and make great additions to your future income stream.

What I don't agree with is the media signaling that prices are on the rise again.  While we have seen many homes sell for a small percentage higher than they were last year, or the year before, we need to be careful in our thinkiing.  Prices are unlikely to start appreciating like they have in the past, and anyone thinking they can ride out the storm, and see all their lost equity come back are in for a rude awakening.  That equity is gone for good, and we now live in a different world.  Not an end of the world kind of world, but rather a more realistic one.  Buy a rental not for the future appreciation, but rather for the income you will see generated from it in the future plus the fact that you can depreciate these assets.

We are back on track for sure, and I for one, while cautious, am very excited about the future.

Colin Call, GRI, ALHS, BrokerMore Than Just the Red Glasses

(541) 579-1615

4710 Village Plaza Loop, Eugene OR

colincall@remax.net

 

0 commentsColin Call, Principal Broker • February 21 2012 09:45AM

Well Established Restaurant in Springfield, Oregon for Sale

Colin Call | RE/MAX Integrity | (541) 579-1615
Main St, Springfield, OR
Well Established Restaurant - Own The Building, Land & Business
Retail/Commercial
offered at $455,000
Year Built 1998
Sq Footage 2,222
Floors 1
Parking Uncovered spaces
Lot Size 11,900 sqft
Maint $0 per month

DESCRIPTION

Own a well-established restaurant on one of Springfield's busiest streets with a huge upside potential. The price includes the business, land, building, fixtures, furnishings, and inventory.

For more information and a sale packet contact Colin Call or Howdy Cole with RE/MAX Integrity at 541-579-1615 or 541-984-5400. Own a thriving restaurant business in a great Springfield location!

see additional photos below
PROPERTY FEATURES

- Sale Price Includes 2,222 Sq. Ft. Building, 0.27 Acres & Restaurant Business
- Restaurant Seats 65 ~ May 2011 Appraisal Of Land & Building Was $300,000
- Business Valued At $155,000 ~ Over $500,000 In Annual Revenues
- Includes Fixtures, Furnishings, & Inventory ~ Heat Pump For Heating & Cooling


LOCATION FEATURES

- Located On Very Busy Springfield Street
- Fifteen Parking Spaces On-Site ~ Zoned MUC


ADDITIONAL PHOTOS


Photo 1

Photo 2
Contact info:
Colin Call
RE/MAX Integrity
http://www.colincall.com
(541) 579-1615
For sale by agent/broker

Equal Opportunity Housing
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Posted: Dec 8, 2011, 9:08am PST

Colin Call, GRI, ALHS, BrokerMore Than Just the Red Glasses

(541) 579-1615

4710 Village Plaza Loop, Eugene OR

colincall@remax.net

 

0 commentsColin Call, Principal Broker • February 11 2012 04:00PM

IS THIS THE YEAR OF THE INVESTOR?

During the past couple of years I have worked with several potential investors who were looking to purchase investment properties for dimes on the dollar.  This has been mostly a futile effort. 

While reading an article by Greg Rand, CEO of OwnAmerica and author of the book, "Crash Boom: Make a fortune in Today's Volatile Real Estate Market", it dawned on me that I am working with the wrong investor group.

According to Rand the emerging individual investor today wants to get rich gradually, by selecting high quality properties in today's great market.  They have jobs, own businesses and approach investing as a wealth management pursuit.  They tend to be quality investors with cash, who want to set realistic expectations of returns.  They intend to hold, not flip!

Now we look for solid single family homes, or smaller duplex units, in a good neighborhood.  Priced well already, we try to negotiate the price a bit more at the start, but do not use gouging techniques.  We are likely to go back after inspections and get help doing some repairs, or negotiate the price a bit more.

Our goal is to find a property that, when the negotiating dust settles, brings a comfortable cash flow to the investors portfolio.  A 10% cap rate would be wonderful, but the right property with a 6-7% cap would do very nicely.  Remember, we are now in this for the long haul, not a hit and run strategy.

This concept is designed for the individual who has the ability to put money aside for good investments, or is able to pay cash.   There are still good deals out there every day, and more are coming.  But...and this is a big but, as the economy corrects and we get closer to a balanced and stable real estate market, there will be less good deals.

Now is the time to start working on your retirement vehicles, and the wise investor will be including real estate in that equation!

 

 

Colin Call, GRI, ALHS, BrokerMore Than Just the Red Glasses

(541) 579-1615

4710 Village Plaza Loop, Eugene OR

colincall@remax.net

 

2 commentsColin Call, Principal Broker • February 07 2012 04:47PM

SOME SAY THE MARKET IS IMPROVING!!

Recently Margaret Kelly, CEO for RE/Max International, put out a press release regarding the upcoming 2012 Real Estate market.  In her opinion we may be on an upswing with slow recovery within sight.  I am attaching the bulk of her press release for your reading pleasure. 

For those of you who are not familiar with Margaret Kelly, she is, along with Dave Liniger, a true visionary of our Industry.  Mr. Liniger was recently recognized as one of the 50 most powerful people in the Real Estate Industry.

Here is the article:

 

RE/MAX Agents See a Recovering Housing Market in the New Year

Denver, CO

– The U.S. housing market will continue a slow recovery in 2012, led by stabilizing home prices and increasing sales. Those are among the key findings of a year-end survey of one thousand RE/MAX real estate agents who say housing’s vital signs are gaining strength. The quarterly RE/MAX Market Insights survey provides analysis of the national housing market from the perspective of active RE/MAX agents around the country.

Improving numbers

The majority of RE/MAX agents surveyed say housing prices will stay the same, or increase in 2012. Projections are the strongest for the Southern U.S. where 49.6% say prices will stabilize and 26.7% anticipate an increase. Agents in the Northeast see the biggest challenges, with 47.5% concluding that prices will decrease, 44.6% expecting prices to remain at 2011 levels, and only 7.9% anticipating an increase.

Nationwide, RE/MAX agents reported a 10.7% increase in their home sales in 2011, and project an increase of 29.3% in 2012. Asked to measure the strength of home sales, 62.1% of agents predict good to very good sales in 2012. Survey results are also available in an online infographic.

"

A sense that home prices and sales are improving indicates that the housing market is positioned for a gradual recovery in 2012," said RE/MAX Chief Executive Officer Margaret Kelly. "These agents have the best perspective on industry trends since they average more home sales than agents with any other national firm.

"

Obstacles remain

The major obstacles to the housing recovery cited by agents include sagging consumer confidence, followed by lack of economic growth, unemployment, concerns of more price declines and bank procedures.

Agents report that 52% of closings were significantly delayed in 2011, with bank procedures cited as the cause in 23% of the cases, followed by financing and appraisals. For sales that were canceled, bank procedures again was the leading reason, while financing, sales price and appraisals also were factors.

The majority of agents say such delays and cancellations were higher in 2011, than in 2010.

= more =

Buyers and sellers more realistic

Asked to grade buyers and sellers on how realistic they are about home prices, RE/MAX agents gave both groups a B-. That compares with a C+ for buyers and a C- for sellers at the start of 2011.

Common misconceptions reported by RE/MAX agents are sellers thinking their home is still worth as much as it was four or five years ago before the housing slump, and buyers believing that extremely low offers will eventually be accepted.

"

It’s certainly a positive trend that buyer and seller perceptions are changing to adjust to current conditions," Kelly said. "Those who are misinformed and try to time the market, rather than address immediate housing needs, can lose valuable opportunities

."

Other findings of the RE/MAX Market Insights survey, conducted Dec. 7-19 among randomly selected agents, include:

• Market bottoming out: Thirty-nine percent said their markets have already hit bottom; 34% say prices will stop dropping in 2012; 27% says prices will reach their lowest point in 2013 or beyond.

• What government can do to help housing market recover: 1) Streamline short-sale process; 2) Focus on job creation; 3) Increase refinancing help for underwater home owners; 4) Standardize lending practices; 5) Release foreclosed properties more aggressively.

• Five most common buyer incentives that agents are seeing: 1) Reduce sales price; 2) Pay closing costs; 3) Make repairs; 4) Buy home warranty; 5) Pay origination fees or points.

• Distressed sales: RE/MAX agents project that 20.3% of their home sales in 2012 will consist of foreclosures and short sales. That compares with 17.1% in 2011 and 15% in 2010.

RE/MAX agents have sold more real estate in the U.S. than any other company since 1998. They averaged 13.1 sales per agent in 2010. To find an agent or view homes for sale, go to www.remax.com.

Online survey of 1,004 U.S. RE/MAX agents specializing in residential real estate, conducted in December 2011. ©2012 RE/MAX, LLC. Each office independently owned and operated.

# # #

About the RE/MAX Network:

RE/MAX was founded in 1973 by Dave and Gail Liniger, real estate industry visionaries who still lead the Denver-based global franchisor today. RE/MAX is recognized as one of the leading real estate franchise companies with the most productive sales force in the industry and a global reach of more than 80 countries. With a passion for the communities in which its agents live and work, RE/MAX is proud to have raised more than $100 million for Children’s Miracle Network Hospitals, Susan G. Komen for the Cure® and other charities. Nobody in the world sells more real estate than RE/MAX. For more information about RE/MAX, please visit www.remax.com or www.joinremax.com.

 

 

Colin Call, GRI, ALHS, BrokerMore Than Just the Red Glasses

(541) 579-1615

4710 Village Plaza Loop, Eugene OR

colincall@remax.net

 

0 commentsColin Call, Principal Broker • January 30 2012 12:58PM

REMAX Integrity/THE GRASS REALLY IS GREENER

Congratulations Kevin! 2011 Broker/Owner of the Year Kevin Simrin RE/MAX Integrity! We are so proud of you AND our company!
 
My boss, the incomparable Kevin Simrin has just been named the 2011 Broker/Owner of the year for the North West Region.  This is a great testament to a tremendous  local leader.  Kevin has been instrumental is my success as a Realtor and has become a good friend as well as being a great mentor. 
 
I feell very fortunate to have been working with him at REMAX Integrity for...well it will be 10 years on February 14th.  Just around the corner, and yet it seems like yesterday when we interviewed.
 
I know during these economic times it is easy to dismiss the value of working for a company that may be perceived to be a little more expensive than some of the new models.  But I have to tell you, the value is there.  I always know that Kevin will be ahead of the curve from a business standpoint, and will continue to not just maintain the building where I work, but to improve both the building & equipment constantly to provide an amazing workplace to come to and bring clients to.
 
And...our support staff is incredible.  At all times they are exactly the face of the company that I want to be put forward to represent me and all the other Realtors who are so fortunate to have found this home.
 
There is room here for a few more seasoned agents, so if you want an unbiased opinion, give me a shout.

Colin Call, GRI, ALHS, BrokerMore Than Just the Red Glasses

(541) 579-1615

4710 Village Plaza Loop, Eugene OR

colincall@remax.net

 

2 commentsColin Call, Principal Broker • January 26 2012 03:41PM

NEGATIVE VIBES MAN!

Often I wonder if I taking the correct action to get from Point A to Point B.  Am I addressing a particular problem in the correct manner?  Self doubt pops up in all of our minds at one time or another.  Never a good position to be in, wondering if you are making the right moves!

Here is a short article by Laura Schlossman, of RE/MAX:

What does it take to have your best year ever even when the market continues to be tough? Here are two simple strategies according to Bernice Ross, CEO of RealEstateCoach.com, you can implement now to make 2012 your most profitable year ever.

 

1. Reset your mindset

The No. 1 influence on your success is your mindset.. Everyone has automatic negative thoughts that can keep us stuck rather than moving forward.  A study shows that brain scans performed on optimistic people who were thinking negative thoughts, suffered from something resembling schizophrenia. What can you do to limit the damage from these types of thoughts? Perhaps writing them down as a way of looking at them objectively. Many of them are silly or irrational. By writing them down, you can sort out what merits your attention and what does not.

 

A second component influencing mindset comes from environment.  A great example is a person who is dieting. He or she does well until someone orders pizza for the office. In order to maintain a positive mindset, it's important to control your environment. If there are negative people in your office, evaluate how they are effecting the production of the other agents. In case you are wavering, remember how damaging negative thoughts are to your brain. When an agent says, "That client makes me crazy," there's more truth in that statement than they may realize.

 

2. Take the best and discard the rest

To increase the odds of your success in 2012, an important step is to identify what is working in your business and to expand on that. As Joeann Fossland says, no one ever got to the top by developing their weaknesses.

 

The one thing that virtually all top producers have in common is that they have one or two niches where they are the dominant player in the area or where they have a strong skill set such as cold calling. To determine your strengths, identify what aspects of the business that you enjoy doing. It's much easier to succeed when you do what you enjoy instead of forcing yourself to do something some expert says you should do to succeed.  Look at what strategies you used the last time you successfully recruited an agent.  Note where the lead originated. Was it an e-mail campaign, mailer, networking, picking up the phone, from an existing agent, etc.  Also use this information to determine what is not working.  Shift your efforts appropriately to open the opportunity for better results.  By focusing on your personal strengths and by eliminating nonproductive activities, you greatly increase the odds of having a great year in 2012.

 

~Laura

 

 

 

 

 

Colin Call, GRI, ALHS, BrokerMore Than Just the Red Glasses

(541) 579-1615

4710 Village Plaza Loop, Eugene OR

colincall@remax.net

 

1 commentColin Call, Principal Broker • January 20 2012 01:20PM

LEAD TRACKERS? SHARE YOUR PHONE CAMPAIGNING SUCCESS WITH ME, "PLEASE"

For the New Year I have started to track my leads.  Phone calls I make I am making a notation when and whom I've talked to and what the result was.  My hope is that this will stimulate me to make more calls, and know who to follow up with.  The Lead Tracker sheet I am using came from The Core, and is very simple.  Name, Source(in detail), Result of call, Phone # or e-mail and number of calls made.

A simple chart that I am told will, if used daily will result in more sales and referrals than I can imagine.   I am not really skeptical about this program, as I know it is all about the numbers.  It is my belief that I can almost double my business by making eleven business related calls daily.

For example, I can call my sphere and have a simple conversation with them.  And, perhaps at the end of the conversation ask for any referrals they may come across.  A neighbor thinking of selling, a relative or...you never know.  As I say it is all about the numbers, but it is also about being "real" when making these calls.  None of us want to have generic phone solicitations, and I am trying my best to not become a pest.

How do you all go about your phone campaigns?  I'd love to hear from you!!

Colin Call, GRI, ALHS, BrokerMore Than Just the Red Glasses

(541) 579-1615

4710 Village Plaza Loop, Eugene OR

colincall@remax.net

 

1 commentColin Call, Principal Broker • January 04 2012 01:03PM

ROSE BOWL

I stopped by the office for a few hours this morning and boy was it lonely. Jo Ann Zebrowski, Jim Gibbons and I were the only ones in this morning, and now I've left to get ready for the big game.  The Oregon Ducks are playing the Wisconsin Badgers, with kick off scheduled at 2:10pm left coast time.

The Ducks are favored by six points, but I believe they will win by at least 18.  Yes, I'm expecting a blowout.  This is a pretty special Duck team with several heading to the NFL in the upcoming  draft.  It should be high scoring on both sides, and  though I'm not in Pasadena, expect 6th St to be packed to over capacity with rabid Duck fans.

Ok...lunch is here and I need to do some carbo loading so I can do my part as a fan. It's a tough job, but one I will do my best at!

GOOOOOO DUCKS!!!!!!!!!











Colin Call, GRI, ALHS, BrokerMore Than Just the Red Glasses

(541) 579-1615

4710 Village Plaza Loop, Eugene OR

colincall@remax.net

 

1 commentColin Call, Principal Broker • January 02 2012 03:34PM